Expway Showcases LTE Broadcasting at Vodafone Innovation Day
People streamed content on demand from mobile devices fitted with Expway Middleware.
Sunnyvale, California – November 10, 2015 – Expway, the wireless multicast leader, announced today that it has successfully showcased LTE Broadcast technology at the 11th annual Vodafone Innovation Day. The public event was held at the Vodafone Campus in Düsseldorf, Germany.
The Expway LTE Broadcast demo allowed people at Innovation Day to view 4 video streams on demand and download binary files on flagship smart phones and tablets from a tier-one device makers fitted with the Expway LTE Broadcast Middleware. Expway also provided an application to instantaneously allow users to switch for one video channel to the other.
The Vodafone Innovation Days are renowned network telecom technology events where Vodafone customers, partners and other members of the science and research community come together to exchange information, share ideas and showcase new products. The Vodafone Innovation Park analyses, tests and validates promising technologies and paves the way for developing them to maturity. The LTE Broadcast demonstration by Expway at the event received a lot of attention for the efficiencies it offers in delivering live content to mobile devices or set-top boxes to a lot of people at the same time.
LTE Broadcast allows operators to stream high quality content to large numbers of subscribers, with upmost quality-of-service – optimizing spectrum use at lower network cost. Expway’s end-to-end open wireless multicast solutions help companies world-wide build LTE Broadcast services quickly and cost-effectively, while providing their subscribers premium experience and device options. The Expway eBox 4 Poc used during the showcase, is also available to network operators world wide. It is one of several tools Expway offers to speed-up and reduce the cost of rolling out commercial eMBMS services. The Expway eBox 4 PoC comes with a commercial grade BMSC server and a configurable LTE Broadcast-ready application, and includes a multiband radio transceiver, and mobile devices preloaded with the Expway LTE Broadcast Middleware.
Current mobile networks are quickly reaching their limits when it comes to delivering HD video content” said Claude Seyrat, CMO and CEO, Expway Inc. “LTE Broadcast technology will become ubiquitous, whether over 4G or 5G networks. The improved economies of scale and faster and more reliable access to important data LTE Broadcast offers are undeniable, and Expway is proud to be leading the way in this technology revolution.”
Expway is the wireless multicast leader. It enables network operators and service providers such as Verizon Wireless, Huawei, NTT DoCoMo, Alcatel-Lucent, Intel, Reliance Jio Infocomm, and ODMs such as Intel and Sony monetize the mobile data opportunity by building LTE Broadcasting solutions, quickly and cost effectively. Expway is the only vendor to offer a complete end-to-end, open solution.